From the brand
                                             
 
  
Where Science Catches Fish
At Berkley, fishing is more than a sport — it’s a science.
                                             
 
  
The Berkley story is one of innovation and perseverance. In 1937, 16-year-old Berkley Bedell used $50 from his paper route to sell hand-tied fishing flies. By 1945, he founded Berkley and Company, pioneering nylon-coated leaders and later Trilene fishing line. Over the decades, Berkley expanded into rods, soft baits, and cutting-edge fishing technology, becoming a leader in the industry.
                                             
 
  
Your Fish. Our Science.
Berkley Bait
                                             
 
  
                                             
 
  
The right line can be the difference between catching a bucketload of fish and coming home empty-handed.
Berkley Line
                                             
 
  
We’ve done the science, now you catch the fish.
Berkley Rods
                                             
 
  
Catch More. Fish Berkley.
600D Strong Nylon fabric
Adjustabele comfort strap
Cooler segment
4 Tackle trays included
Perfect for tackle, bait and lunch storage
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                                    £30.90
 
                     
                     
                     
                     
                     
                    
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