Book of Branding is a creative guide for new businesses, start-ups and individuals, which puts visual identity at the heart of brand strategy. The conversational, jargon free, tone of the book helps the reader to understand essential elements of the brand identity process. Offering first hand experience, insights and tips throughout, the book uses real life case studies to show how great collaborative work can be achieved. Book of Branding is an essential addition to the start-up toolkit, designed for entrepreneurs, founders, graphic designers, brand creators and anyone seeking to decode the complicated world of brand identity.
From the Publisher
Publisher : Brand Nu Limited
Publication date : 11 Nov. 2019
Edition : Illustrated
Language : English
Print length : 256 pages
ISBN-10 : 0993540031
ISBN-13 : 978-0993540035
Item weight : 428 g
Dimensions : 14.8 x 2 x 21 cm
Book 3 of 7 : Book of … series by Radim Malinic
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